Entrepreneur

This M'sian Job Platform Believes That 140 Characters Is All It Takes To Get You Hired

Entering an industry can be difficult, regardless if you’re a fresh graduate or if you’re switching careers.

One factor that could help ease the process could be having the right connections. But what if you don’t know anyone? Where do you start? How much time will you need to spend filling out forms and customised cover letters?

On the employer side, what happens if you want a lot of high quality candidates and you want them fast?

These were some of the issues that Kenneth Ho and his team reflected on before they decided to expand the BEAM platform to include Careers and Jobs.

Image Credit: BEAM

As a job application platform, their main focus is to connect the local pool of startups and SMEs to Southeast Asia, New Zealand and Japan, countries where BEAM already has a presence. This means candidates can easily apply cross-borders, as long as they’re eligible for the relevant work visas.

BEAM has already been working to establish itself as a platform where entrepreneurs can have access to the right connections, capital, consultancy, coverage, and more. How they do it is multifold, both through the platform itself and also by organising events.

The team broke down three main reasons why BEAM Careers and Jobs was created:

  • To simplify the online hiring process and eliminate the need to go through long email correspondences and countless forms.
  • To help fellow BEAM partners in their hiring process.
  • To identify both local and foreign talent that could contribute to the respective local startup ecosystems that may not have had the opportunity to go out there before this.

On the BEAM website, the Careers And Jobs section can be accessed through the dropdown menu on the top left of the usual interface or via direct link.

On the app, users can navigate to the “Companies” tab and select “Hiring” as an option to see which companies have positions available.

How It Works

For Candidates

Before they can even apply for jobs, candidates must have completed the following:

  • Their BEAM profile
  • Verified their email
  • Uploaded a display picture of themselves

Completing their profile allows candidates to access other features like creating company profiles, chatting, creating events, and more. This also helps BEAM to weed out any spam accounts.

Adopting similar pitching processes of startup companies to investors like that British TV show DragonsDen, there are three fields for candidates to fill up when applying: an elevator pitch, a link to a CV or a video and any other additional information.

An elevator pitch is basically a quick overview or a speech that is a persuasive outlining and idea of a product—in this case, the applicant.

In BEAM Careers, that is the only field that must be filled in, and you only get 140 characters to do so, for now.

According to the BEAM team, “We believe that a simple and creative approach when allowing candidates to pitch themselves to employers would not only save tremendous amounts of time, but allow employers to gain a brief insight on their personalities and quirkiness of candidates who are able to capture their attention.”

For candidates the main advantages of using this new platform are:

  1. Simple application process
  2. A 72-hour limit for companies to respond. This means that candidates will know within 3 days if their application is successful or not, via an email or a notification on their mobile, if they have an app. If the company does not respond within the 72-hour time frame, the candidate will be notified automatically to find other positions.

For Companies

Before companies begin, they have to include a brand logo and complete all necessary information like:

  • Name
  • Company description
  • Location
  • Categories (Art & Design, Agriculture, Automotive, etc.)
  • Contact Information
Image Credit: BEAM

When a new job position has been submitted, it’ll be visible on the company profile. While encouraged to motivate transparency between job seekers and employers, disclosing the salary is optional.

Employers can shortlist or reject a candidate by clicking on the tick or the “X” in 72 hours. Upon shortlisting, employers are able to enter more information in a pop-up box like:

  • Interview Details
  • Contact Information
  • Documents To Bring
Image Credit: BEAM

Because the candidate already has a BEAM profile, adding him/her to the company profile can be done in 3 steps:

  • + Add person to team
  • Search profile by name or keywords
  • Enter candidate’s position, and ‘Add Team Member’

At the moment, new job listings can only be made through the website, not via the app, though there are plans to make this feature available soon.

Advantages that may attract companies to use BEAM for listings include:

  1. It’s free.
  2. There is a limit on job applications (10 per candidate) to ensure quality for employers. This is because many candidates just apply for jobs everywhere, which serves as a problem for employers when they have already found a position.
  3. Potentially, employers can hire very fast thanks to less forms, simple job posting and the elevator-pitch format.

Future Plans

Caption: The founding team of BEAM (L–R Wallace Ho, Kenneth Ho, Benjamin Tan; Image Credit: BEAM)

Kenneth maintained that while it is too early to tell, they might monetise off advertising in the future or also aid in services surrounding recruitment.

With BEAM Careers operating in various countries, it could contribute to creating a borderless working culture, which BEAM hopes to support.

As for the short term, their goal is to get the jobs and careers section of their platform fully up and running, particularly in-app.

“There are great talents everywhere and we hope to bridge the gap between them and employers. As employers ourselves, we don’t want to spend hours filtering people and downloading long attachments and corresponding via email. There’s got to be a faster way to do this,” said the team and they are on their way to doing just that.

The platform’s strength as a job application portal lies mainly in its current user base, which already consist of players in the SME and startup world. Naturally, most of the jobs that are on offer would be from this user pool of entrepreneurs, at least at the start. For anyone who is interested in getting their foot in the door of our ecosystem, this could be one of the places to look into.

BEAM Jobs And Careers can be accessed here, or through the app on the Google Play Store or the Apple App Store.

 

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