gush, a Singapore-based startup that makes sustainable paint and advanced building materials, has raised S$3 million in a pre-Series A funding round.
The investment comes from mainboard-listed property group City Developments Limited (CDL).
Founded in 2017, gush is known for its flagship product cair interior paint, which its website describes as an “all-round solution to combat indoor air pollution”.
While a fresh coat of paint is a crucial step in the renovation process to turn a house into a home, people are often concerned about exposing themselves and their children to toxic chemicals.
This is where gush wants to come in, as their paint is formulated to break down volatile organic compounds (VOCs) and unpleasant odours, and can eliminate 99.9% of infection causing bacteria such as E. Coli.
By releasing negative ions, their paint makes PM2.5 particles cluster together and “become too heavy to remain airborne”, so you won’t breathe them in.
On top of that, it also regulates humidity in the air to keep homes cool, and prevents mold growth.
According to gush, their paint has been used in “more than 600 residential and 60 commercial projects in Singapore and the region”.
They count Thomson Medical as one of their notable customers—the healthcare provider, which specialises in women and children, painted all their delivery rooms with cair.
Co-founder and CEO Ryan Lim believes gush will be able to tap on the “rapid development of green buildings, increasing demand for healthier indoor environments, and [the] shift towards environmentally friendly chemicals and materials”.
The startup plans to use its funds to deepen R&D, launch new advanced building materials and explore branching out into other verticals beyond the building and construction industry.
They’re also planning for expansion in the region “where many countries such as Thailand, China, Indonesia and Malaysia are increasingly looking into ways to mitigate air pollution”, and will increase their team as operations grow.
Featured Image Credit: gush