Deals/Promotions

Grab To Scrap 'Commute' And 'All-Access' Subscription Plans, Will Launch New Ones By Dec

In late last year, Grab launched subscription plans in Singapore to help users save money on daily expenses like rides, food or both.

It offers three types of Commute Plan — Lite, Basic and Extra — and each tier offers a different value at different pricing.

For instance, a Lite plan lets you take $4 off 10 rides for $19/month while an Extra plan lets you take $10 off 20 rides for $200/month.

As for food savings, Grab offers GrabFood subscription plans which essentially entitles users to free delivery and two discount vouchers each month.

If you want the best of both words, Grab’s All Access Plan offers free GrabFood delivery as well as ride and food discounts for $25/month.

grab subscription singapore
Screenshot from Grab app

However, Grab notified its users last Wednesday that it would not be renewing its Commute and All Access Plan from December 16.

Its food subscription plan will not be affected by these changes.

Grab’s Testing Out New Subscription Plans

According to TODAY, Grab is currently testing a new set of subscription plans with a “select group” of users.

It did not reveal much about the new plans, except that it offers ride and food discounts. It is not clear how it will be any different from the hybrid All Access Plan.

Grab hopes to roll out these plans in Singapore by December.

According to the firm, it wants to better curate its subscription plans and offer “more tailored” choices based on user behaviour and their evolving needs.

Its new bubble tea subscription plan which was recently launched on 18 October is a testament to this.

Another new plan is its ‘GrabPay Dealbook: Gourmet Tribe Edition‘, which offers 100 1-for-1 dining deals at various restaurants in Singapore for six months at a promotional price of $14.90 (instead of the usual $30).

Moving forward, Grab said that it constantly seeks user feedback to assess if the new subscription plans are viable and truly meet users’ needs. This is an imperative measure before they move on to roll out other plans.

Featured Image Credit: Ore Huiying via Bloomberg

 

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