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Twitter's Vine now available on web, but is anyone using them?

Vine, a mobile app owned by Twitter that allows its users to create and post short video clips, has just announced that it is now available on the web.

Unsure what Vine is? Here’s a handy video compiled by Vine Compilations: a 23 minutes’ worth of what are, essentially, six-second comedy sketches.

The mobile app, was initially only available on mobile, but it is now available on the web. The official announcement post reads:

Today, we’re introducing a new way to experience Vine: on the web.

Log in at vine.co to view your home feed and like, comment, and share videos just as you do on our mobile apps. You can also visit your favorite users’ Vine profiles to browse the videos they’ve created since joining Vine. Plus, now you can share your profile with others so they can see your posts.

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Image Credit: Vine

Twitter mentioned that there will be more new features soon for its web users.

“This release is just a first step toward bringing you a richer, more enjoyable web experience. We look forward to introducing more improvements in 2014.”

August last year, Vine announced that they have reached 40 million users, a massive increase from the 13 million it announced in early June. Vine’s move to the web might be a strategy to harness the web traffic, as opposed to only harnessing mobile traffic. Why? Notably, since Instagram debutted its Instagram Video, Twitter’s Vine took a huge blow, a noted by MarketingLand:

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Vine and Instagram links as of June 2013

We shouldn’t discount Vine yet: the app was among the top smartphone apps in 2013. Vine was the fourth most downloaded free app in 2013, and global information and measurement company Nielsen estimates over 6 million people in the US were using the app in October 2013.

What about here in Southeast Asia? I don’t know about you but I use Instagram Video. Do you use Vine?

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