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The end of the year is often times synonymous with the shopping season. Perhaps it is apt then that we begin our search now for gifts at a bargain, be it for our loved ones or even to just pamper ourselves. With discounted prices for just about everything from clothing and accessories to gadgets and gizmos, it is far too easy to be spoiled for choices.

One online shopping portal is jumping onto the sales bandwagon with their 12.12 Online Fever Sale. ZALORA, Asia’s online fashion portal will be offering their year-end cyber sale from now on until December 12.

The way the sale will operate is that all participating brands will be featured on a joint landing-page so as to give users an overview of the deals of the day.

Back for its second time, the sale will see a myriad of partners participating, with brands inclusive of food, beauty and travel. The 12.12 Online Fever sale is set to be Southeast Asia’s version of the Cyber Monday and Singles Day sale.

Image Credit: ZALORA

It gives various brands the opportunity to create new customers out of those who are used to shopping at brick and mortar stores.

Managing Director of ZALORA, Luca Barberis, said, “ZALORA recognises the importance of building and maintaining consumer relationships in the e-commerce market.”

Therefore, this 12.12 Online Fever sale is a two-way deal whereby customers can score themselves some well-earned deals, whilst the local e-commerce industry continues to blossom.

This sale commenced on December 9 at 12am and it will continue on for four full days on all of the ZALORA sites in the region, as well as on the ZALORA mobile app. Participating brands ready to entice with their price cuts include Dorothy Perkins, Steve Madden and Rayban, with up to 90% off its original price tag.

To kickstart on your year-end online shopping adventure, click here.

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(UEN 201431998C.)

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