Tickled Media – the digital media company behind The Asian Parent and Asian Money Guide – has recently raised S$6.7 million in a recent funding round led by Global Grand Leisure, joined by Mountain Pine Capital as well as existing investors.
Together with an additional venture debt financing from DBS Bank, it brings Tickled Media’s total funding to over S$11 million to date.
According to the Singapore-based company, this new funding will help to fuel its expansion in Southeast Asia, particularly the Philippines, Malaysia and Vietnam.
Additionally, they want to build on their portfolio and develop two additional media assets that will also target Asian women.
“There’s a significant market gap in that there’s really no large pan-(Southeast) Asia media company, or even a local one, just focusing on women in the entirety of their short- and long- term needs,” said Roshni Mahtani, founder of Tickled Media.
“We see this as an exciting opportunity to grow to become the largest digital media player in Southeast Asia.”
To realise this vision, the startup said that it is looking at aggressively hiring the “best talent”.
Over the years, Tickled Media has seen significant growth – from 1 million users in 2013, to a monthly user base of 12 million women today.
Noting this success, the company also intends to move into new verticals and expand its target audience.
It is set to launch a new fashion portal, HerStyleAsia.com, later this year.
Featured Image Credit: Tickled Media