EAT MY LJ

Inspired by chili snacks from the land of smiles, EAT MY LJ is Singapore’s first ever deep fried chilli snack, made locally and 100% vegan. Unbelievably delicious and addictive, it can be eaten on its own or on top of rice or noodles. Currently ranked TOP 10 in Asia’s Great Snack Challenge. Shop EAT MY LJ at an exclusive price on VP Label​ now!

Actor Maxi Lim created S’pore’s first fried chilli snack – sold out in 3 minutes at launch

Although the Temasek Polytechnic graduate majored in Interactive Media Design, Maxi Lim has always been interested in entrepreneurship and first dipped his toes in the business world when he was a teenager.

Shop EAT MY LJ at an Exclusive Price

Sale!
Eat My LJ 3 Flavor Bundle
$32.00
Sale!
Eat My LJ Buy 4 Get 1 Free Bundle
$47.68
Sale!
Eat My LJ Buy 4 Get 1 Skin Bundle
$49.68
Sale!
Eat My LJ Double Trio Bundle
$47.68
Sale!
Eat My LJ Lo Single Pack
$11.92
Sale!
Eat My LJ Lo Triple Bundle
$32.00
Sale!
Eat My LJ Single Pack
$11.92
Sale!
Eat My LJ Skin Single Pack
$11.92
Sale!
Eat My LJ Skin Triple Bundle
$32.00
Sale!
Eat My LJ Triple Bundle
$32.00