Launched in 2015, dahmakan is known for their healthy food delivery service where they control the entire value chain from product development to last-mile delivery.
They operate from multiple satellite distribution kitchens around Kuala Lumpur, enabling their operations to be faster and more cost-efficient for scaling up.
In 2018, they expanded to Bangkok. Across the two Southeast Asian markets, they currently have over 53 in-house, trained chefs.
Today they announced their successful Series B funding round of a total of US$18 million (approximately RM75.89 million).
This brings their total funding close to US$28 million.
Some new investors in this round include Rakuten Capital, White Star Capital, JAFCO Asia, the GEC-KIP Fund, Korean food delivery unicorn Woowa Brothers, and the former CEO of Nestlé Germany, alongside existing investors Partech Partners and Y Combinator.
The funds will be used to continue building the end-to-end operating system that powers their vertically integrated food delivery model across Malaysia and Thailand.
“We combine a small operational footprint across multiple locations to ensure lightning-fast delivery with high levels of automation in back-of-house operations, made possible through our investments in software and industrial design,” said Christian Edelmann, dahmakan’s CTO.
An Ever-Growing Menu
dahmakan’s direct-to-consumer approach and hub-and-spoke model allows them to provide the highest value and quality for each price point.
“This unique operating system makes our satellite distribution kitchens significantly more profitable and easier to operate than most major QSRs and we’re excited to bring this across the region,” said Jonathan Weins, dahmakan’s CEO.
“Our mission from Day 1 was to build a chef-made, food delivery product that supported the selection and price point for the mass market to use every day. We knew, from our experience launching foodpanda in Hong Kong, that removing high delivery and operating costs, while bringing food closer to the consumer, would be a core part of this mission,” he added.
And consumers play a huge role in shaping dahmakan’s product offerings too.
Customer feedback, market insights and other data fuel dahmakan’s product development approach to create a menu that changes weekly.
Each iteration of their menu consists of customer favourites, best-sellers, and dahmakan-exclusive creations.
They also shared that they’ll be soft-launching 40+ new dishes monthly from a growing database of 2,000+ tested dishes.
“dahmakan is well positioned to serve the growing demand for food delivery services in South East Asia with its unique, technology-forward approach of taking control of the entire value chain to provide affordable food delivery options to SEA’s rising middle class,” concluded Eric Martineau-Fortin, Managing Partner of White Star Capital.
- You can read more on what we’ve written about dahmakan here.
Featured Image Credit: dahmakan
