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Technology experts from all over the world have been eyeing closely on the latest updates from Apple Inc. on iWatch, with some predicting that it could turn out to be Tim Cook’s first big innovation. Some have even said the smartwatch is to date the most ambitious project by Apple. Timothy D. Cook took over the throne as Apple’s chief executive three years ago, shortly before Steve Job’s death.
“I believe it’s going to be historic. The design of this product is all Tim’s fingerprints,” Tim Barjarin, a consumer technology analyst for Creative Strategies said to The New York Times. He had attended the original Mac event in 1984 at the Flint Center of Performing Arts, the same location as the Apple Event on Tuesday.
So far, Apple has not officially commented on iWatch rumours, making the news surrounding it purely speculative. Two employees who were briefed on the product told The New York Times that Apple had invest “an enormous amount of time and money into designing the wearable device’s sensors so that they can track movements and vital signs like heart rate and footsteps.” The sensor is said to have high accuracy compared to current fitness devices. This would make sense, with iOS 8’s new iHealth app.
Apple co-founder Steve Wozniak was quoted by The Telegraph saying that wearables could be a “hard sell” for the company, but getting it right would mean yet another hugely profitable format. The wearable technology market is predicted to be worth USD30 billion by 2018.
As many other companies have been struggling to bring their wearable devices into mainstream, Apple’s iWatch future remains critical. iWatch is reported to have the Near Field Communication (NFC) chip installed inside, an possible initiative by Apple that could make iWatch stand out above similar rival products.
The Wall Street Journal quoted ‘someone close to Apple’ saying that NFC was central to Apple’s plans to offer the ‘tap-to-pay’ function into its mobile devices, allowing users to pay for goods and services using credit cards stored with the iTunes Store.
“NFC works by transmitting a radio signal between the device and a receiver, when the two are fractions of an inch apart or touching. Apple likely would have an extra security feature in the phone and possibly the watch that employs a different set of security codes each time it is used, so that credit and loyalty card information is encrypted, according to one person,” The Wall Street Journal wrote.
As Tim Cook is running out of time to deliver on a pledge – to push Apple into a new product category within 2014, it is most likely the iWatch will meet the public on Sept 9. However, the product will likely not go on sale until 2015.
Also read: Will Singapore Get The iPhone 6 On Sept 19?