This article originally appeared on Vulcan Post.
Apple has just released a slew of new products, enough to make any Apple fanboy (or fangirl) dizzy. Held at the Bill Graham Civic Auditorium, Tim Cook and his team stood before a packed 7,000-seat space to release three main new products — Apple TV, the iPad Pro, and the new iPhone 6S and iPhone 6S Plus.
Apple Watch
Tim Cook began the event with a recap on how the Apple Watch has been performing. Citing Apple Pay and its Activity Tracker, the Apple Watch has achieved 97% customer satisfaction.
“For many people… The Apple Watch has been life-changing.” — Tim Cook
Cook also announced that some new features have been added to its new OS, including 3rd party complications, Time Travel — where you can use the crown to scroll through your next few days’ events— and Transit in the Maps App.
The Apple Watch now has 10,000 apps in the app store, and there are more to come. Cook mentioned Facebook Messenger, iTranslate, and GoPro. Apple also featured AirStrip, a revolutionary Apple Watch app that acts as a companion to doctors.
Apple have also announced a partnership with luxury brand Hermés to create a gorgeous double-loop leather band.
Apple also released more gold and rose gold designs for the regular Apple Watches, along with a wide variety of colours for its sports band, including a red band for Product (RED).
Watch OS 2 will be available on September 16th.
iPad Pro
As rumoured, Apple has released a new iPad Pro, the largest iPad to date. With an 12.9″ retina screen, it has 5.9 million pixels, big enough to have a full-sized software keyboard. In fact, Cook showed that the iPad Pro’s height is exactly the same as the iPad Air’s width. It’s only 6.9mm thin, and at a weight of 1.57lb, is slightly heavier than the original iPad.
According to Apple, it is the most advanced iPad to date.
It has a 3rd generation 64-bit A9X chip, 1.8x desktop class performance, it is faster than 80% of portable PCs for CPU, and has 22 times the CPU performance of the original iPad. It also has improved graphics, with 360 times better graphics than the original iPad, and is faster than 90% of portable PCs. It also has, for the first time in any iPad, four speaker audio, and three times the audio volume of the iPad Air 2, for a complete movie-watching experience.
It also has a 8MP iSight camera, 802.11ac with MIMO, up to 150 Mbps LTE, Touch ID, and has a variable refresh rate to help improve system performance.
It comes in three colours: silver, gold, space grey. It will be available in November.
It also comes with two new accessories. Firstly, the smart keyboard, which connects to the iPad Pro via a smart connector — three small circles which connect magnetically to transfer power and data. Next, the Apple Pencil, a brand new stylus that is pressure-sensitive, and recharges with a lightning connector. It’s great for creatives, and allows you to draw directly in apps like Mail, Notes, as well as art apps like Procreate, UMake, and even Microsoft Office. The new iPad also comes with a brand new Adobe suite, including Adobe Photoshop Fix that allows you to retouch up to 50Mp images with simple gestures.
With the iPad Pro, Apple is also releasing a new iPad Mini, the iPad Mini 4, which basically has the iPad Air 2 capability housed in an iPad Mini body.
The iPad Pro is much pricier than its iPad counterparts, retailing at US$799 for 32GB, US$949 for 128GB, and US$1079 for 128GB. The Smart Keyboard and Apple Pencil will be sold separately, at US$169 for the keyboard and US$99 for the Apple Pencil. It will be available for retail later in November.
The most advanced iPad to date. + 12.9 inch retina display (78% more screen area).+ 5.6 mil pixels, highest resolution of any iOS device.+ first device that automatically adjust the refresh rate – great energy efficiency. + 3rd generation 64-bit A9X chip.+ Apple Pencil.+ Four speaker architecture, for powerful acoustic output.+ Magnetic contacts (docks) that relay both power and data, bidirectionally.Its a gorgeous beast!
Posted by Vulcan Post on Wednesday, September 9, 2015
Apple TV
“The future of TV is Apps.”
Apple has reinvented the Apple TV, integrating a brand new App store, as well as Siri capabilities. This is enabled by a new operating system, TVOS, expanding Apple TV’s capability to enable all other apps, such as HBO, Hulu, Galaxy on Fire, Disney Infinity, Guitar Hero, and even e-commerce platforms like Gilt, on top of showing Movies, TV shows, and Apple Music.
It also comes with a new remote that features a glass Touch Surface. This will help with navigation, and includes a built-in Siri button on the remote.
Siri’s capabilites are expansive. These are just a few of possible Siri commands you can use on Apple TV:
- “Siri, show that modern family episode with Edward Norton.”
- “Skip ahead seven minutes”
- “What did she say?”: skips back a few seconds and produces subtitles
- “Show me some action movies — just the ones with Sean Connery.”: It’s able to categorise movies through cast, director, and suggested age range
- “Who stars in this?”
- “What are some new movies to watch with kids?”
- “How did the San Francisco Giants do?”: Apple TV allows for multi-tasking, so you can tap into Siri’s original abilities to look for information, and even open up other apps through it.
Today, TVOS has 11 million developers working on apps. With the accelerometer and gyr0scope built into the remote, Apple TV allows you to play games with the remote as a controller. The games available on TVOS also enable multi-players, allowing other players to connect their Apple devices to use as additional controllers.
In a move that may possibly pit Apple TV directly with companies like Sony, you can even attach bluetooth controllers to play games through the Apple TV, such as Guitar Hero.
The new Apple TV will be available late October, and will be priced at US$149 for 32GB and US$199 for the 64GB.
iPhone 6S and 6S Plus
Tim Cook introduced the successor to the iPhone 6 — Apple’s most successful smartphone to date — the iPhone 6S and iPhone 6S Plus.
“The most advanced smartphone in the world.”
Here are the highlights:
Force Touch
As expected, the new iPhone 6S was launched with the latest arsenal in Apple’s technology bank — Force Touch. It was introduced through 3D Touch, bringing the pressure-sensitive screen to your iPhone navigation.
An example of how 3D Touch works goes like this: press a little for a preview of a message or email, press deeper to open it. It also works well with inter-app use, for example opening a web-link within messages instead of going into Safari. You can also “peek” into an app to select specific actions, or force-touch your screen to get to your other apps instead of double-clicking the home button.
Processor
The new iPhone will come with Apple’s A9 processor, which is 70% faster at CPU tasks, and 90% faster with graphics tasks. It will also come with M9 motion coprocessor, which is embedded and always on, which means that “Hey Siri” will always work whether your iPhone is connected to a power source or not.
Touch ID will also be twice as fast.
Camera
The iPhone 6S series comes with a new 12MP iSight camera, which creates 50% more pixels than before, without compromising on image quality. Autofocus is also faster than before.
It will also be able to take 4K videos, with 8 million pixels per frame.
Front-facing camera is HD, and comes with retina flash to match the true-tone flash that comes with the front-facing camera.
Live Photos will also be available, allowing you to force-touch to start a little GIF-like video. You can take it the same way you would a photo. The Live Photo can be viewed on any Apple device, and can be set as a watch face on the Apple Watch.
New colour
The iPhone 6S series will be released in the same colours as the iPhone 6, with a new addition. The new colour, Rose Gold, is a light pink pastel, and will be similar to that of the Apple Watch.
OS
iOS 9 will be made available from Sept 16.
Specs
- 3D Touch
- 7000 series aluminium (also used in the Apple Watch)
- Strongest cover glass
- 64-bit A9 chip with M9
- 2nd-generation Touch ID
- UTE advanced and faster Wi-Fi
- 12MP iSight camera
- 4K video
- SMP FaceTime HD with Retina Flash
- Live Photos
Price and Date
Pre-orders start from September 12, and retail will be available from September 25th in many countries, including Singapore. It will be priced at exactly the same price as the iPhone 6, with the iPhone 6S at US$199, and the iPhone 6S Plus at US$299.
