[UPDATE: This event has been postponed indefinitely.]
Earlier last week, we shared that LINE, one of the world’s leading mobile messaging app, will be organizing Singapore’s first pop-up store in April.
We have just received news from the team that the date will be on the 25th April at Wisma Atria, Orchard Road. The Pop-up store will be held until 18th May.
Again, to give you a better idea of what the Pop-up store might be like, LINE built a Pop-up store in Jakarta just last December as part of a Christmas-themed promotion. According to tech blog Tech in Asia, the Line team, in lieu of building an actual permanent storefront, set up characteristically-adorable stands selling Line merchandise like dolls, smartphone cases, stickers, and notebooks.
Note that these are all photos of a Pop-up store in Jakarta, and the Singapore event might be different from the event shown below:
All image credit: Tech in Asia
Would you be heading down to LINE Singapore’s Pop-Up store on the 25th of April?