Brands: foodpanda

foodpanda M’sia is celebrating its 10-yr anniversary on Aug 12-14, here’s what fans can get

[This is a sponsored article with foodpanda.]

After 10 years of delivering meals to customers all around Malaysia, foodpanda will commemorate their decade-long service by hosting the panda paradise event at the Open Car Park, Sunway City Kuala Lumpur.

Open only to pandapro subscribers, the event starts from August 12 until August 14, 2022, during which you can take part in various lucky draws and contests to win exclusive prizes.

To keep everyone entertained, they will also be having exclusive performances from artists throughout the three-day event as well.

But before we get into how to join the event, let’s take a look back on what foodpanda’s milestones have been over the past decade.

Celebrating their 10-year service in Malaysia

First launched in Singapore by Lukas Nagel and Rico Wyder in 2012, foodpanda expanded their food delivery services to Malaysia later that year.

From 2012, they maintained a revenue growth between 60% to 70% year over year with the highest at 2017 at 100%.

In 2019, foodpanda upgraded their services to offer grocery deliveries by partnering up with major grocery chains such as Lotus’s, Watsons, and Guardian via shops on the foodpanda app. They launched pandamart the following year, too.

Around the same time, they also introduced their new subscription plan called pandapro. It provides subscribers with monthly vouchers, which include free deliveries and discounts on food and grocery deliveries.

Today, they’ve expanded their delivery coverage area to outside the Klang Valley, servicing Penang, Johor, East Malaysia, and more.

To support their growth, they’ve grown to have more than 300 employees, 30,000 riders, and over 25,000 participating merchants across Malaysia, they report.

Three days filled with contests and special appearances

From 5:30PM until 11:00PM on Friday, and 3:00PM to 11:00PM on Saturday, as well as Sunday, foodpanda will be hosting several activities like the pandamart sweep game, treasure hunt, and radio contest where you could stand a chance to win prizes.

But that’s not all, Pau-Pau, foodpanda’s mascot will also be making an appearance too throughout the event as well as special appearances by Joe Flizzow, Talitha Tan, DJ Kino, Aida Azrin, BATE and more.

There will be several merchants scattered around panda paradise too which including ZUS Coffee, Pin Tea, Emart24, Lim Fried Chicken, and more.

Keep in mind that the merchants there only accept payment via the foodpanda app using the “Pick Up” delivery method.

But, if you use the promo code “PANDA10” at check out, you can get 20% off your total purchase at the event.

In order to take part in these activities, you first need to first be a pandapro subscriber.

How do you become a pandapro subscriber?

In order to sign up for foodpanda’s subscription service, find the “Become a pandapro” tab after clicking into the top left menu of the app.

From there, you can make your choice of various plans. 

Once you’re a pandapro subscriber, you’ll just need to show your subscription information as you enter panda paradise.

Beyond the three-day event, there are other benefits of being a pandapro subscriber too.

For example, you’ll be eligible for 12x free delivery vouchers with a minimum spend of RM25 per order, 20% discounts or more on delivery or self-pickup, and 20% off pandamart purchases over RM45.

If you prefer to dine in, you can get a 25% discount off your total bill when dining at any participating restaurants nationwide.

• Find out more about foodpanda here.
• Find out more about the panda paradise event here.
• Download and install the foodpanda app found on the Google Play Store or the Apple App Store.

Also Read: Here’s a quick guide on how to get a RM50 voucher by subscribing to foodpanda’s pandapro

Featured Image Credit: foodpanda

Here’s a quick guide on how to get a RM50 voucher by subscribing to foodpanda’s pandapro

[This is a sponsored article with foodpanda.]

Food delivery services have become synonymous with our daily lives now. They’re no longer just for special occasions, but are also a consideration for your everyday meals, whether at home or at the office.

This means that we are using them more frequently, leading to overall increased spending on our food.

Thus, to benefit their frequent users, foodpanda Malaysia recently announced that they will be giving away a RM50 voucher until the end of July, 2022, to as many as four million Malaysians who sign up for their subscription service, pandapro.

On top of that, they’re awarding new pandapro subscribers two RM8.90 rebates off their subscription, which is equivalent to two months.

That’s not all though—here’s what else you can get out of pandapro, and how to subscribe to it.

Save on each foodpanda transaction

pandapro provides subscribers with several vouchers and benefits every month which include:

• 12x free delivery with a minimum spend of RM25 per order;
• 20% discounts or more on delivery or self-pickup on over 20,000 restaurants;
• 5% additional discounts on self-pickup orders;
• 20% off pandamart purchases over RM45;
• 25% off your total bill when dining in at participating restaurants.

These vouchers and discounts are applicable at all participating restaurants including popular chains like Aroma Village, Kenny Rogers Roasters, and Carl’s Jr that are located in the Klang Valley, East Malaysia, Johor, and more.

In addition to that, you can also get discounts when shopping for daily essentials, household products, and over-the-counter medications via pandamart.

Do keep in mind that some vouchers have certain terms and conditions applied like a minimum spending amount.

The price for the subscription service starts from RM8.90 a month. However, if you sign up for the 6-month subscription plan, you’ll need to pay RM41.40 bi-annually, which is about RM6.90/month.

Let’s say you’re a heavy foodpanda user though, then you might want to subscribe to the yearly plan instead that’s priced at RM58.80 annually, amounting to RM4.90/month.

How do you sign up for pandapro?

Signing up for the subscription plan is quite simple:

1. Tap on the menu button at the top left corner of your foodpanda app.
2. Tap on “Become a pandapro”.
3. Tap on “Select plan”.
4. Select your preferred plan.
5. Add your preferred payment method and pay the necessary amount.
6. Upon successful payment, you will receive the 2 months subscription rebate and RM50 voucher in your “Vouchers” screen within a few days.
7. Apply the RM8.90 rebate and get RM50 off on your food and groceries orders right away.

Be sure to check foodpanda’s app daily to find out whether you’re one of the lucky winners to get the 2-month pandapro rebate and RM50 discount voucher.

For a clearer visual on what the step-by-step guide above looks like in the app, check out the pictures below:

Editor’s Update [03/08/22]: foodpanda Malaysia will be celebrating its 10th anniversary this August through an event called panda paradise in Open Carpark Sunway City Kuala Lumpur, where fans can enjoy exclusive live performances by popular artists and take part in lucky draws and contests. panda paradise will only be open to pandapro subscribers. More information to come soon.

• Find out more about foodpanda here.
• Find out more about their pandapro subscription service here.

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A decade of delivering food and more: How foodpanda is pushing the new era of quick commerce

What’s bright pink, furry, and a little cheeky at times? It’s ‘Pau-Pau’, the adorable foodpanda brand ambassador out on its adventures.

‘Pau-Pau’ was introduced early this year as the new face of the brand championing empowerment and sustainability across the region. Beyond its free-spirited personality, ‘Pau-Pau’ is intended to lead foodpanda’s foray into a new decade of ever-changing landscape. 

After 10 years in Singapore, the company has gone through a lot of changes, including an update from its eye-catching orange in the earlier days to the unmistakable pink that is now a familiar sight on Singapore roads.

Over the course of a decade, foodpanda has continuously improved its tech platform and user experience, as it constantly reinvents itself to become more than just a food delivery platform. 

Beyond delivering just food, it also delivers convenience while supporting various community groups, and has rolled out various features and initiatives to prove just that.

Forefronting the q-commerce market

Nowadays, customers are increasingly purchasing smaller quantities of goods, as opposed to replacing a weekly food shop.

Termed as ‘quick commerce’ (q-commerce), foodpanda had noticed that there was an increasing demand for services that can complement when customers need something delivered conveniently, and fast. Beyond just ordering food on-demand, customers also wanted other necessities such as groceries and household items delivered more efficiently. 

Hence, in 2019, foodpanda expanded its offerings to cater to this demand. It rolled out an online grocery service called pandamart, offering 24/7 grocery delivery in under 30 minutes; and foodpanda shops, an online vendor marketplace. 

Providing on-demand grocery delivery established foodpanda as a major player in the q-commerce market. The addition of more services also allowed it to quickly transition and adapt operations when the pandemic hit.

With the peak of Covid-19 bringing services to a standstill, most Singaporeans had to turn to alternative solutions for food and groceries. foodpanda was the first platform to introduce contactless deliveries, and pandamart and foodpanda shops proved essential in providing an easy and safe way for customers to purchase groceries, medication, and most importantly, ART kits.

Today, pandamart has 14 stores islandwide, and retails over 5,000 products ranging from beauty and personal care products, to fresh produce. Meanwhile, foodpanda shops has over 4,000 merchants – including familiar household names like 7-Eleven, Marks & Spencer, Xiaomi and Watsons – alongside heartland small-and-medium enterprises (SMEs). 

Despite the easing restrictions, consumers are still depending on pandamart and foodpanda shops, and this is evident in its steady usage growth. To date, foodpanda owns Asia’s largest network of cloud grocery stores and warehouses and last year, it led a new era of q-commerce with a 450 per cent year-on-year growth across Asia.

Connecting the community during Covid-19

Covid-19 threw the world for a loop. The pandemic accelerated the need for businesses to adopt digital solutions, such as utilising delivery platforms. Realising the importance of this, foodpanda reported an

Some SMEs were apprehensive to adopt digital solutions because they don’t understand how it works, but when the pandemic hit, they realised it was a necessity.

Overcoming Covid-19 challenges required a community effort. To really engage with hawkers on the ground, 50 foodpanda employee-volunteers took to the streets during Phase Two Heightened Alert, reaching out to over 200 hawkers across five hawker centres in Singapore.

Not only did the employee-volunteers assist the hawkers on the ins and outs of the foodpanda app, they also helped educate them about online food delivery and the benefits of going digital for their businesses.

Creating opportunities and embracing talent

foodpanda’s heart extends to the community, but it also sits right at home within its ‘panda riders’, who work hard each day to ensure orders reach homes safely.

Food delivery platforms became a host for jobseekers during the pandemic, with about 60 per cent of food delivery riders entering the delivery market during this period.

“Being a rider gave me a way to support myself during the pandemic while I was in-between jobs. I like having the freedom to choose when I want to work and how much I want to earn. Even with my full-time job now, I can do deliveries whenever my schedule permits to earn more,” said 32-year-old Jonathan Tee, who has been a foodpanda rider since 2019.

Additionally, with Covid-19 proving to be a tough time for everyone, foodpanda also introduced various in-house initiatives that put rider welfare at the forefront. For instance, riders are entitled to free mental health support through the Intellect app. 

They are also protected by a complimentary insurance package while they are on shift, to give them a peace of mind while they work hard to deliver orders. For those seeking additional protection, affordable insurance packages are also available for riders and their families through various insurance partners.

To encourage upskilling, foodpanda has collaborated with mobile micro-learning platform Gnowbe and Temasek Polytechnic to offer its riders access to an e-learning platform, allowing them to further upskill themselves. The portal enables riders to enrol for free courses on customer service and entails discounted rates on courses in finance, digital skills, and personal branding.

Growing as a brand would not be possible without the internal community that supports it. This is why foodpanda ensures that whilst they continue to advance in the industry, its rider community grows with it as well.

Bridging sustainability with on-demand delivery

Following the increased consumer demand for more sustainable products and services, Singapore has recently launched the Singapore Green Plan 2030. In line with this goal, various enterprises have started advancing their efforts in sustainable development, and foodpanda plays an active role in this as well. 

foodpanda believes there’s always a better way, and any change — big or small — can help make a difference. It pioneered the cutlery opt-out feature in 2017, contributing to the saving of millions of plastic cutlery sets, and it was also the first delivery platform in Singapore to ban the sale of sharks’ fin products.

Among its contributions to help build a more sustainable Singapore, foodpanda is working alongside local free-sharing app OLIO to tackle food waste by redistributing edible surplus food from pandamart stores to app users for free. 

It also partnered with Muuse to offer reusable containers to its food delivery customers, and became a part of the Plastic ACTion (PACT) initiative by World Wildlife Fund (WWF) to help reduce plastic waste.

Convenience and cost are key factors affecting customer preference for sustainable options. Without compromising on convenience for customers, foodpanda also offers a self-collect option through its pick-up feature. This is not only sustainable in comparison to traditional vehicle delivery, but it also allows customers to skip the queues, save on delivery fees and also enjoy savings on their food. 

foodpanda also emboldens the community to give back with its newest initiative. In partnership with The Food Bank Singapore, foodpanda lets consumers ‘Donate a Meal’ to the needy via the app. 

Once known solely for its food delivery services, foodpanda has clearly evolved over the past decade to be a multi-faceted platform that cares for its consumers and the community. 

Based on its advances and development thus far, users can be reassured that foodpanda is here to stay for the long run and it will continue to innovate itself to provide the welcomed convenience that customers have grown to love.

Featured Image Credit: foodpanda

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From 24/7 Delivery To Expansion Plans, foodpanda MD Dishes On What They’ve Been Serving A Year On

• We spoke with foodpanda’s MD, Sayantan Das, to find out the changes that’s happened since he assumed the position a year ago.
• He talks about the achievements and challenges gone through to reach the level they are at today.

When we sat down with Sayantan Das last year, he had just taken up the mantle of being foodpanda Malaysia’s new Managing Director.

And now having been the leader for foodpanda Malaysia for a year with the company celebrating their 6th anniversary of operations, it’s safe to say that there has been a few changes for Sayantan personally as well as with his team as a whole.

We managed to have a catch-up session recently to find out what’s been going on after working with foodpanda Malaysia for a year.

Delivering Through Growth

In our previous interview, Sayantan mentioned how he saw huge potential for food tech in Malaysia and how foodpanda had a lot of exciting growth plans.

That growth plan included the expansion of their office.

When he had first arrived, foodpanda still had a raw startup culture which continued until they expanded their headcount by 75% (and that’s not including their rider fleet).

And that’s because Sayantan made it a personal goal to find the right people for the brand. They started involving themselves heavily in career fairs and went down to universities to pitch foodpanda to potential talent.

Along with finding new blood, foodpanda uses their advantage of operating in multiple countries to relocate people within their current or existing talent pool to Malaysia too.

“We’ve been experiencing hyper growth which we’ve never seen before. So in the last year, it’s been sort of challenging to keep up with scale,” said Sayantan.

In terms of a more obvious change, regular users of foodpanda would have perhaps noticed the shift the company underwent from their well-known orange hues to a pinker tone to represent a fresher identity.

“When we did market studies and surveys, we received feedback that orange was kinda tiring, and that the brand colour didn’t really resonate with customers. It was high time for a makeover and we wanted to ensure that we could be more recognisable on the streets,” clarified Sayantan when talking about the brand revamp.

With a new identity as well as a larger headcount, foodpanda has been kicking their gears forward to provide the best delivery service possible and Sayantan prides himself on working with the team to bring in key brands.

Sayantan added, “We managed to bring in chains like McDonald’s and Texas Chicken onto our platform as we want to always ensure that we have the best possible consumer choice. So I consider this a pretty big win for the team.”

In tandem with this, the team has delivered what most of us were waiting for: having 24/7 delivery available. It’s also something close to Sayantan’s heart, so he worked together with all departments to make this a possibility.

And the final notable achievement he’s personally proud of is opening up their Johor Bahru operations as that marked their second venture out of Klang Valley, the first being Penang, and the responses have been positive so far.

“We can see from our brand monitor and the insights we get that we’re at the top of the minds of Johoreans when it comes to food delivery. It’s been amazing to see the great response.”

Keeping The Demand Up

Most of us understand that the businesses industry can be volatile, especially those that rely on a supply-demand basis.

And competitors will flock in where there is potential. There’s been an influx of new food delivery services coming to compete with foodpanda.

What Sayantan focuses on to make sure they remain as the top choice for consumers is having an efficient operating system at all times. That can be through delivering to customers in less than 40 minutes, making sure the food arrives at the perfect temperature, and so on.

“Our business relies on customer insights, as that’s what drives the business. We look at Net Promoter Scores to see where we can overachieve compared to our competitors and that’s something that we take to heart and focus on.”

At least once a week, the business development team discusses on what new merchants can they bring onboard to always keep their inventory fresh and not stagnate offerings to their customers—whether it be mamak or fine dining cuisine.

It’s crucial for the team to ensure that not only are the restaurants’ dishes are diverse, but foodpanda’s offerings have to be too.

“We need to always ensure that there’s a constant turnover or changes in terms of menu that is offered, to keep our customers engaged and excited,” said Sayantan.

Expectations vs Reality

When reflecting on his own growth, he finds himself understanding more about on-demand behavioral patterns and getting more insights about food. As he grew up in Singapore, his initial expectations about Malaysia and its food culture were similar to his home country.

But after being around here for awhile, he sees that food is an integral part of Malaysians’ daily lives. While food is seen as sustenance in Singapore where people eat to live, Malaysians would go out of their way at 1AM to have a nice cup of Kopi’O at the mamak for leisure.

“I’ve also learned that Malaysians have diverse taste buds. Like although Penang and KL are 45 minutes away by flight, their taste buds are totally different. It’s something that I’ve never seen in regards to any part of the world,” said Sayantan.

He sums his experience so far as a crazy one, from handling outlandish requests such as getting an order for an office party that included 400 cups of bubble tea and 200 bento boxes.

But he’s looking forward to how further can he continue growing as an entrepreneur as well as the company. As in the previous interview, he wants foodpanda to be the number one option among Malaysians for food delivery and that hasn’t changed.

His goal now is to change their motto from painting the town pink to painting the country pink.

“We’re looking to make foodpanda available in cities that we’ve never been in before such as those in East Malaysia. One thing I’m very passionate about is creating a nationwide footprint, so I hope that we can be in as many areas and cities as possible.”

“Everyone has a specific app they rely on for a certain on-demand service. For foodpanda, we want to be that. If you’re thinking of food delivery, the app for you should be foodpanda, not a browser or something else.”

• For more information on foodpanda, you can click here.

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