A CEO Blogged His Journey Every Working Day For 9 Years, Now In The M’sia Book Of Records
Raw Points is recognised by the Malaysia Book of Records as the longest-running business blog, started by Roar Point CEO Long Yun Siang.
SPH Lays Off 140 Employees As Print Advertising Revenue Continues To Fall Amid COVID-19
SPH let go of over 140 workers as Covid-19 wreaked havoc on its advertising revenue. Further layoffs are unplanned, but dependent on economic conditions.
The Stereotype That Sarawak Is Still Behind In Tech? This AI Startup Proves It Wrong.
NEUON AI Sdn Bhd is a Sarawakian AI company that develops its own in-house tech, specialising in machine learning, computer vision, and IoT.
Why This M’sian Startup Believes Online Ads Can’t Replace Traditional Offline Ones
AdEasy digitises traditional advertising through their online marketplace that offers offline advertising spaces such as billboards, radio, TV, and cinemas.
This M’sian AdTech Platform Will Use AI To Grab A Slice Of A USD10 Bil Industry
Passionation is an online marketing platform launched by Malaysian tech company Innity that connects influencers and brands for social media marketing.
This S’pore Startup Created World’s First AI-Driven Ads Platform – Crowdsources Creatives For Digital Ads
It is part of their social mission to democratise design and enable designers, regardless of their background or location, to earn “fair remuneration”.
How League Of Legends Created An Ad That People Keep Replaying And Replaying And Replaying…
This is how Riot Games managed to combine a handful of simple elements to create a viral marketing success for League of Legends via POP/STARS.
OK Google, Why Are You Letting My Competitors Use My Brand’s Name In AdWords?
Google Malaysia explains their stance on businesses using third-party trademarks owned by competitors in search ads, and how businesses can deal with them.
“Forget Go Big Or Go Home”—This Marketing Company Is Betting US$50 Mil On Niche Content
KOMACI is a social media marketing platform created by Ace Media Network to tap into the micro-influencer community in the Southeast Asia region.
Grab’s Latest Source Of Revenue: GrabAds To Help Brands Advertise Online And Offline In SEA
Riders will soon see ads on their Grab rides, including sampling and retail experiences in-car, and exclusive promotions in-app.
Let’s Get Real – Our Page Views Are Dipping, So This Is What We Did To Get The Numbers Back Up
What can us SMEs do to market our company when we don’t have a whole lot to begin with? And above all, how do we work on executing it successfully?
M’sian App Uses Soundwaves To Send Ads—But Here’s Why You’d Still Download It
VAV is a M'sian startup that uses inaudible soundwaves to send deals through their app as a sound-media mobile marketing solution.