fbpx

Unifi Business is giving away TVs, tablets & 5G smartphones, here’s how you can bag this deal

[This is a sponsored article with Unifi Business.]

Every once in a while, I’ll hear one of my colleagues in the office ask, “Is your internet okay? Mine isn’t working and I can’t save my work.”

This is typically followed by panic and turning the router off and on again, because without the internet, we can’t complete our day-to-day tasks efficiently. 

I’ve faced the same issue more than enough times and it’s made me really appreciate the times when I do get strong and stable WiFi.

One brand that offers this along with customised solutions is Unifi Business, through services like the Unifi Business Broadband, an ultra-high-speed fibre broadband providing seamless connectivity up to 2Gbps

Whether it’s to access cloud-based data faster or simply to improve workflow and reduce stress, Unifi Business Broadband wants to provide reliable connectivity and more support for devices without hiccups. 

And good news—they’re currently giving away free devices to boost your digital lifestyle as part of their Unifi Device Fiesta bundle.

Upgrade your internet & office devices in one go

A limited-time offer, the Unifi Device Fiesta has three different packages:

  1. Experience Enhances, where you get a Business Broadband with a Smart TV
  2. Productivity Boosters, where you get a Business Broadband with a tablet or laptop
  3. Tech Innovators, where you get a Business Broadband with a Mesh Wi-Fi 7 

How it works is you choose a Unifi Business Broadband connectivity plan, choose your desired free device, then submit the form and await confirmation.

There are four connectivity plans available, starting from RM199/month for 300Mbps. This option is suitable if your team is small and doesn’t require significant bandwidth to perform daily tasks.

Other plans in the promotion are designed for operations that need more bandwidth, such as cloud computing, video conferencing, and video editing. 

Type of connectivity plan 300Mbps 500Mbps 1Gbps 2Gbps
Suitable for users like… Small outlet office or small NGO office  Virtual office or shop  Larger business premise setting Larger business premise setting
Price RM199/month RM239/month RM319/month RM369/month
Capacity Supports up to six users or a maximum of 10 devices Supports up to 10 heavy users on multiple devices Supports up to 10 power users on multiple devices Provides ultimate support for up to 10 power users on multiple devices 

To put it into perspective, these connectivity plans are part of Unifi Business’ standard lineup at the usual price. The advantage here is your business will gain a bonus device absolutely free, which is something you wouldn’t typically get with the package.

This free device depends on the internet plan and package you subscribe to. Let’s take the Experience Enhances package for example. 

When you sign up for the 300Mbps plan, you’ll get a free Samsung 55″ Crystal 4K UHD Smart TV; when you register for the 2Gbps plan, you’ll get a free SHARP 75″ 4K UHD Google TV.

Image Credit: ASUS / Samsung / SHARP Malaysia / TP Link 

Other devices you could choose from are the Samsung Galaxy Tab S9, ASUS Expertbook, and Mesh WiFi 7. Full package details can be found here.

These will be delivered nationwide for free to your address within 14 working days after the business broadband’s installation. During the 36-month contract period, customers should note that you cannot downgrade your plan.

Image Credit: Unifi Business

Together with the upgraded internet speed, these free devices can further enhance your team’s output. For example, the Smart TV would benefit micro small-and-medium-sized enterprises (MSMEs) when hosting virtual meetings, while the tablet makes working on the go more productive.

On that note, if you or your team are always on the move, Unifi Mobile’s Postpaid plan is also having an offer. The UNI5G BUSINESS 69 plan comes with unlimited data (5G) and calls, as well as 60GB hotspot from RM49/month (regular price is RM69/month). 

Customers who opt for this will be given one free mobile device of their choice, ranging from ZTE to vivo and Redmi. The contract period is between 24 months to 36 months.

Image Credit: Unifi Business

Open to both new and existing customers, the Unifi Business Device Fiesta is available from now until December 31, 2024.

To sign up, customers can visit TMpoint or Unifi Store outlets, TM Authorised Dealers and TM Resellers, TM Biz Rovers sales representatives, and account executives. 

  • Learn more about Unifi Business here.
  • Read about other Malaysian startups here.

Also Read: Mega sales are coming up in M’sia, here’s how to ensure that your parcels don’t go missing

Featured Image Credit: Vulcan Post

M’sian SMEs, here are 3 things hindering your online ads from getting the desired results

[This is a sponsored article with Unifi Business.]

Those running micro or small to medium enterprises (MSMEs) with a social media presence would already know that online ads aren’t technically hard to create. 

But while pushing out your campaign message isn’t the difficult part, the real challenge is making sure that your online ad is effective and achieving the results you want.

For example, getting your targeted customers to enquire and understand more about your services, put that item in their cart and successfully checkout with it, or share that giveaway post you’re blasting online.

Having run our own social media boosts for paid content, we understand the struggles MSMEs may face in running their own ads, especially with limited time to pick up the skills.

Unifi Business too, empathises with business owners in this area. That’s why, they’ve launched an affordable Digital Marketing Solution to help companies easily run their online ad campaigns, but more on this later.

With all that said, we’ve highlighted three factors that may be hindering your ads from obtaining your desired results, and have suggested ways to optimise them.

1. Your campaign goals are outdated

Take a moment to reflect on your business’s market presence right now. 

Do you already have a customer base who are aware of your product? Have you observed that many of your potential customers often abandon their carts, or ghost you after their first enquiry?

Maybe you’ve realised that your ad results aren’t doing much in terms of getting audiences to take real action. 

As your business grows, your campaign goals may change, and it’s necessary to refresh them to deliver more of the results you’re actually looking for.

If you’re running ads on Facebook and aren’t sure which ad objective suits your targets, there are free guides on choosing the right one for your needs.

As a brief summary, here are some highlights of how they can be matched:

Your business goal Ad objective
Reach the largest number of people who are most likely to remember your ad.

Example: You’re trying to get your business’s name out there, or maximise your video views.

Awareness
Send people to an online platform, such as your Facebook or Instagram shop, website, or app.

Example: You’re having a flash sale or want to send potential customers to a webpage that describes your services.

Traffic
Find leads for your business or brand via messages, phone calls, or sign-ups.

Example: You want potential customers to sign up for a monthly newsletter, or learn more about your services by sending you a business enquiry.

Leads

2. Your audiences have reached creative fatigue

We understand that it can be tempting to take the simple route and keep reusing the same headlines, captions, and graphics throughout your whole campaign period.

Unfortunately, doing so can lead to creative fatigue among your audience. This happens when a target audience has seen the same creative (e.g. graphics and headlines) too many times, and may be less likely to engage with the ad, or in a worst case scenario—report it as spam.

Try testing variations of keywords and images in your copy to cast a wider net, since specific terms may resonate better with different audiences.  This is also known as A/B or split testing, and you can read about our observations from our own tests here.

Ad variations from an actual campaign we ran for one of our clients / Image Credit: Vulcan Post

Aside from variations, something that can also greatly help to capture your audience’s attention is using well-designed and relevant visuals.

When it comes to creating attractive, high-quality imagery for your ad, it’s advantageous to invest in professional photography or videography. 

Only depending on stock footage or pictures can lead you right back to this point’s main problem: creative fatigue. This is especially so if dozens of other online ads are using the same stock visuals too.

3. You’re not advertising on the right platform

If you’ve noticed that your ads aren’t capturing your desired demographic, could it be that your messaging isn’t speaking the language of your audience?

Just like ad creatives, it’s worth trying out varied ad formats for different platforms, whether it’s a candid, storytelling approach on TikTok, or aesthetic imagery with snappy points on Instagram.

From the chart, you can clearly observe the ages and genders of audiences that have engaged with your ads

From there, you could zoom in on the data which tells you which demographic of audiences are engaging with your ads, and identify some patterns there.

How old is your audience on a specific platform? What are their interests or hobbies? Do they live in any particular city? 

Once you have answered those questions, you should make use of the detailed targeting features available on ad manager platforms. 

As a rule of thumb, it’s good practice to target several interest groups at a time, with each one having an audience size of at least one million.

What it looks like to select specific audiences for your ad on Meta Ads Manager

-//-

Launching and optimising your Facebook, Instagram, or Google ad can be intimidating for MSMEs that may not have the time or knowledge to learn the ropes of digital marketing.

For those who find themselves in such a position, you may be relieved to know that there are cost-effective outsourcing options available.

That’s where Unifi Business comes in with its Digital Marketing Solution (DMS) to provide you with customised digital marketing services. 

With DMS, you’ll get to decide your campaign objectives, target audience, and platforms you wish to advertise on such as Facebook, Instagram, Google, or any REV Media channels.

The tediousness of managing and optimising your ads will also be taken care of by Unifi’s ICDL-certified campaign managers. 

That includes the creative side of things too, from graphic design to copywriting. At the end of your campaign, you’ll get a monthly report on your ads’ results.

Did you know: ICDL (International Certification for Digital Literacy) is an internationally recognised certification that acknowledges those individuals trained in the necessary skills across a variety of ICT topics, including digital marketing.

So that MSMEs can keep their marketing budgets low, DMS packages start at RM50/month and go up to RM200/month. 

Each one gives you a set amount of ad credits which you can use (and top up) based on your campaign’s needs. 

Choose a package that suits your advertising budget / Image Credit: Unifi Business

By leaving the nitty-gritty of managing advertising campaigns up to the professionals, your brand will be able to channel more resources into ensuring that your products or services are up to par with what’s promised in the ads.

  • Learn more about Unifi Business’s Digital Marketing Solution here.
  • Read more about Malaysian startups here.

Also Read: Early-stage startups, here’s how you can get a cut of RM36K from Sidec’s 2023 accelerator

Featured Image Credit: Vulcan Post





Singapore

Edition

Malaysia

Edition

icon-malaysia.svg

Malaysia

Edition

Search

Vulcan Post aims to be the knowledge hub of Singapore and Malaysia.

© 2021 GRVTY Media Pte. Ltd.
(UEN 201431998C.)